Technology. Sure, we like it at Western Star. It helps us do some amazing things, such as design the world’s most innovative, tough-as-nails trucks. We’re okay with that. But when it comes to making a truck faster by sacrificing quality and attention to detail? Well, that’s just taking things too far. So while other truck companies maximize profits with nothing but fancy automated robots and cookie-cutter parts, we use something a little less whiz-bang: our hands. Same way we’ve been using them for 44 years now. No shortcuts. No compromises. No bull. You know, the right way
